Debbie C Howarth (she/her)


Professor College of Hospitality & Business Business Providence

Biography and Expertise

Debbie Howarth is a professor in the Marketing department. Previously, she served as the interim assistant dean for the College of Business (now the College of Hospitality & Business).

Howarth’s path at JWU began with 16 years of teaching sales, marketing and technology courses. Before that she taught marketing, advertising, and business communications courses at Massachusetts Bay Community College.

Howarth brings to the college more than 15 years of experience in the retail, healthcare and hospitality/tourism industries, including having held management positions in operations and hotel sales & marketing.

In addition, Howarth has served on the board of directors for several business and hospitality associations, as well as advisory and steering committees in the hospitality and tourism industries.

Education

EdD
Boston University

Master in Hospitality Administration
University of Nevada, Las Vegas

BS
University of Vermont

SAS Responsible Innovation and Trustworthy AI Badge
SAS

Learning Power BI Desktop
LinkedIn Learning: Learning Power BI Desktop

Generative AI for Educators Certificate
Google: Generative AI for Educators

Tableau Modules: Tableau Basics and Get Started with Data Visualization in Tableau Desktop – 5 Badges
Salesforce

SAS Visual Analytics 1 for SAS Viya: Basics Badge
SAS

Google Data Analytics Certificate
Coursera: Google Data Analytics Certificate

SAS Data Literacy in Practice Badge
SAS

SAS Data Literacy Essentials Badge
SAS

Learning Designed for CAST (formerly known as Center for Applied Special Technology)

Graduate Studies Certificate in Program Planning, Management, Monitoring, & Evaluation
Boston University – Graduate Studies Certificate in Program Planning, Management, Monitoring, & Evaluation

Professional Certified Marketer, Marketing Management
American Marketing Association: Professional Certified Marketer, Marketing Management

CITI Certification
CITI Conflicts of Interest – Conflicts of Interest (ID 167865)

Blended Adult Mental Health First Aid 2nd Edition
National Council for Mental Wellbeing

Certified Hospitality Digital Marketer
Hospitality Sales & Marketing Association International

Professional Certified Marketer, Marketing Management
American Marketing Association: Professional Certified Marketer, Marketing Management

CITI Certification
CITI Program – Social & Behavior Research – Basic/Refresher – Social Behavior Research (ID 167846)

Certificate in Data Analytics
American Marketing Association

CITI Certification
CITI Conflicts of Interest – Conflicts of Interest (ID 167865)

Certified Hospitality Educator (CHE)
American Hotel & Lodging Association

Certified Marketing Executive
Hospitality Sales & Marketing Association International

Most Valuable Peer Award
Johnson & Wales University

1st Year Teaching Excellence Award
Johnson & Wales University

Marketers prep for Chrome’s cookie phaseout (Internet)
Providence Business News
March 1, 2024
https://pbn.com/marketers-prep-for-chromes-cookie-phaseout/

American Marketing Association

Hospitality Sales and Marketing Association International

Hospitality Sales and Marketing Association International

Hospitality Sales and Marketing Association International

Teachers of English to Speakers of Other Languages

Massachusetts Lodging Association

South Shore Chamber of Commerce Tourism Council

International Operators’ Council, Region 6, Choice Hotels International

Connecticut Lodging Association

Northeast Connecticut Visitors’ District

Howarth, D.
HSMAI Insights: Marketing evolution – attribution and analytics best practices from the field.
HSMAI Insights: Weekly sales, marketing, and revenue optimization essentials for HSMAI members
1

Howarth, D.
An Analysis of Pathway Programs and Social Integration in the Retention of International Chinese College Students: A Case Study Approach.
Proquest Dissertations and Theses
i-172

Chinese College Students, Pathway Programs & Social Integration Persistence Study
Poster
Doctoral Research Forum
TESOL International Association
Sheraton Seattle Hotel
Seattle
WA
United States